• Graphic design
  • Mettle logo

    • OverviewProcess
    to create a logo for an accessories company.

    Mettle produces leather bags and backpacks, suitcase covers and other travel accessories. A strict and laconic logo embodying the company’s approach to design was created at the studio.

    The logo

    The symbol’s outline resembles a shield that symbolizes the safety of personal belongings and luggage in Mettle’s bags, backpacks and covers.

    mettle bag

    art director

    • Artemy Lebedev


    • Vladimir Pavlenko

    type designer

    • Nikolay Nedashkovsky

    project manager

    • Denis Zhelezny
    Graphic design  Identities  Express design