MindAqua logo

• OverviewProcess
to create a logo for a company promoting aquafitness.

MindAqua promotes aquafitness in Russia and aims to make water-based training available to everyone. An elegant and sporty-looking logo for the company was created at the studio.

The logo

The symbol features a girl performing an exercise with a ball. Spirals that form the background patten remind traces created by athletes’ vigorous movements under water.

Signature accessories

art director

  • Artemy Lebedev


  • Aleksandr Strelkov

project manager

  • Denis Zhelezny
Graphic design  Identities  Sport  Express design  Medical