• Graphic design
  • Paks
  • Logo   Identity  

    The making of the Paks logo

    Overview   Process  

    Checking what countries the company works with. Developing an idea of the logo made of flags.

    01

    Adding the company name—each letter is a different flag.

    02 01
    02 02

    Exploring a new direction.

    03

    Multiplying the variants, picking the right elements.

    04
    05

    Art director: Kaleidoskope is a yes, the elements—a no. Too many details. And brighten it up.

    06

    Customer: The concept is great, just add pictures of the key sightseeings in the countries of our destinations.

    Designer: Here is the way to instantly turn any photo of any country into your logo.

    10

    Order a design...