First Bank Alliance logo

• OverviewProcess
Task:
to create a logo for a financial consulting organization.

First Bank Alliance is a company that simplifies relations of various organizations with banks (obtains bank guarantees, searches for profitable offers and takes over all paperwork). We came up with a strict and laconic logo for the company emphasizing its prime position among financial alliances.





How does one draw a solemn logo that isn’t dull? We take the first letters of the company’s name, hide the digit 1 in the center of the letter A and choose some strict shapes.

Next we highlight the digit with color to emphasize the meaning and add a pleasant visual contrast.

Finally, adding a guilloche that will be used as a corporate pattern. Testing the result on business cards and souvenirs.

Done! We have a strict logo that gives dignity to every document it appears on and instills trust to financial services.

art director

  • Artemy Lebedev

designer

  • Aleksandr Strelkov

project manager

  • Denis Zhelezny
Graphic design  Identities