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    Ridus corporate identity

    Overview   Process  

    Task: to design a brand name, logo, and corporate identity for a civil journalism agency.

    Ridus is a news project and civil journalism agency with a mission to present the full picture of events to the public by collecting information from a variety of independent sources. All materials are created by witnesses of events, prepared in-house, or hand-picked from blogs and social networks. Our studio made a brand name and logo for the project and developed a corporate identity as well.

    ridus identity logo
    A symbol of lightning-fast reporter’s work


    ridus identity logo mono
    Monochrome logo version

    The guidelines are developed and set for manipulations with logo and other elements of the company style.

    ridus identity guidelines 1
    Logo against full-color background
    ridus identity guidelines 2
    Style guide on the corporate palette
    ridus identity bottom
    Sample of 3-D ribbons use







    ridus identity life
    People in uniform on duty

    Release date: July 25 2011

    Cast:

    artistic director
    art director
    designer
    type designer
    technical designer
    typesetter
    copywriter
    secret advisor
    editors
    project managers

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