Tetra Pak recycling campaign identity

The campaign’s is all about empty Tetra Pak cartons. The title of the campaign, which is also its slogan, is “Cartons, surrender!” and the logo is a white flag made out of a carton.

For teachers and other grown-ups there are handy leaflets. And for school cafes we created a poster that in a cute way explains the goal of the campaign.

Illustrated text poster: “OK, we surrender :-)”

The campaign to follow is called “Demonstration Program” and aims to distribute useful info. For this we crafted another sign out of a folded carton.

Nice program indeed