• Typefaces
  • The making of the Zet typeface

    Overview   Process  

    Inventing letters.

    als zet process 01

    Assembling the typeface.

    als zet process 02
    als zet process 03

    Drawing ligatures and alternative characters.

    als zet process 04

    Estimating plastics and character of the pictures.

    als zet process z 01
    als zet process 06
    als zet process 07

    There are too many alternative characters. Deciding to make four styles instead of two.

    Type designer: I can make these two characters different in all styles if that’s OK with you.

    als zet process 05

    Designer: Sure. And let’s change some of the pictures, the face needs more horror and madness.

    als zet process 08

    Type designer: Hey, what happened to the moose?

    Designer: It got replaced with an upgraded carnivore version.

    als zet process 09

    Deciding on the set of characters.

    als zet process 10

    Testing the face. Something goes wrong.

    als zet process 11

    Fixing.

    After a prolonged argument between the designer and the type designer, granny leaves the face. The penguin is happy though.

    als zet process 12


    © 1995–2020 Art. Lebedev Studio



    Order a design...