It Goes Well Together ad campaign

Overview   Process  

Task: to create a set of promotional materials.

The new advertising campaign for Yandex Wardrobe is based on the face cut-out board, which allows you to try on the new clothes.

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Hardcore skater

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Happy diver

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Lady with a dog

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Businessman on a trip

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Student on vacation

People, clothes, and accessories displayed on banners all represent movement—which supports the original slogan:
It Goes Well Together. The set of clothes varies depending on selected category.

Release date: July 10 2013


artistic director
art director
designer & copywriter
technical designers
project manager

The studio would like to thank Olga Zarenok and Natalia Berezneva for their assistance on the project

yandex market banners2 legs

All the elements are adapted to the required banner size.

yandex market banners2 site
Sometimes the ad’s layout makes characters move around in unusual ways

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