• Graphic design
  • Gvozdikus   Strelkus   Pauza   Nostradamus   Graffitikus  

    The making of the Zakladkus packaging

    Overview   Process  

    Preparing a backdrop for the bookmarks. First round.

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    It looks crude. Redefining proportions and shuffling the bookmarks around.

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    Preparing an illustration.

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    The straight-forward approach is the best: a book image as the background clearly communicate the object’s purpose and mode d’emploi.

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    Now we need to make the “title page” look like a title page. Say, a book’s author is Zakladkus Strelkus and the edition’s called Five Bookmarks With Magnetic Surface.

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    Better yet, use a two-layer card stock with perforation for the packaging which will snuggly house the bookmarks, preventing them from shifting around.

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    Art director: It’s unnecessarily expensive.

    Ditching the perforation, painting background in different colors for instant identification.

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    Polishing the details and making the final corrections.

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    Done.



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