Corporate identity   Print ad   CD   Website  

1.0   2.0

The second version of Alpari corporate identity

Overview   Process   Real life  

Task: to refresh the logo.

Alpari is one of the leading companies offering FOREX trading in Russia. The company is rapidly growing and is actively using its corporate identity, which called for its update. The second version of Alpari logo was developed at the studio.

alpari identity2 logo
Vertical and horizontal versions of the logo


The lines of the new logo are stronger, brighter and bolder. Addition of the new horizontal version opens up new placement options.

Release date: October 17 2013

Cast:

art-director
designer
editor
manager

The style guide provides rules for proper use of the logo 2.0.

alpari identity2 bb cover
Cover of the brandbook

alpari identity2 bb logo
Brandbook spread with the logo

alpari identity2 bb colors
Brandbook spread with corporate colors
alpari identity2 promo
A souvenir with a meaning

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