• Graphic design
  • Bolshoi Theater
  • Logo   Visual identity   Grand opening campaign   Website  

    The making of the Bolshoi visual identity

    Overview   Process  

    Starting with three-month schedule design.

    And a program layout.

    Charting master template for a weekly schedule. Considering several ways of using it.

    Color-coding bills by the stage upon which a performance will appear.

    Adding logo with Muses.

    Backing up from the dead end of color differentiation in favor of keeping the theater representation as a whole. The stage gets marked directly in front of the production title, and each performance is separated by a bold line for extra clean look and legibility. Experimenting with methods of highlighting the shown week of the month.

    First rehearsals of a theater bill.

    Developing it further.

    Drawing pattern.

    Designing a coat check.

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