Ruspack logo

Task: to design a logo for a manufacturer of branded bags.

People make doors, bake cakes, sell spices and insoles, knit sweaters and scarfs, make t-shirts and underpants, create big harps and smart watches, deliver lobster and chocolates.

To brand goods, you need a branded bag.

The logo is very thrilling (cry, oh sad competitor!). The cheerful bag is waving victoriously. Letters jump as if on springs. The typeface is hot and bold! A bearded man represents domination on the Russian market. The colors of the flag are epic. And the letter С is designed to look like a bag handle.

art director

  • Artemy Lebedev


  • Yaroslav Bondarenko

project manager

  • Denis Zhelezny
Made in 11 days
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