Best Vision Lab ophthalmology center logo

OverviewProcess
Task:
to design a logo introducing orthokeratology to moms.

Best Vision Lab ophthalmology center specializes in overnight contact lenses, a new vision correction technology. Patients wear the lenses overnight when they reshape the cornea, they remove them in the morning and see clearly for the entire following day.





The logo shows an outline of an eye, a lens, a crescent and moonlight. The soft colors and curves instill confidence in the company’s services.

The company’s main audience are moms of little children, which is why the crescent looks like an illustration from a children’s book.

The logo can be used on signs, business cards, booklets and as a mobile app icon.

art director

  • Artemy Lebedev

designers

  • Dmitry Mikhailov
  • Mark Rodionov

project manager

  • Denis Zhelezny
Made in 20 days