• Cafeterius
  • Food
  • Coffee blends:  ~1570 beans 302 315 330 340 342 345

    The making of coffee blend #345

    Overview• Process

    Studying the previous packaging.

    coffee 345 process 01

    Since the studio’s Caféterius is updating its style, we decide to try something bolder. Removing the calligraphy, typesetting the name with the Zet typeface.

    coffee 345 process 02

    Adding more of the Caféterius style to the packaging.

    coffee 345 process 03

    Slightly adjusting the typeface to make sure the names are equal in density.

    coffee 345 process 04

    Creating labels for all single-origin coffees.

    coffee 345 process 05

    Bringing everything to a common color scheme.

    coffee 345 process 06

    Searching for the appearance of the blend.

    coffee 345 process 07

    Typesetting.

    coffee 345 process 08

    Turns out, the blend now has the number 345.

    coffee 345 process 09