• Road Police of Tumenskaya Oblast
  • Lights and Seat Belt   Dangerous Road   Yield to Pedestrians   Kiev Information Boards  

    Yield to Pedestrians road sign

    Overview   Process  

    Task: to propose options for improving the design of individual road signs.

    Federal Authority for Road Traffic Safety in Tyumen Oblast is trying to solve the problem of pedestrians being run over on zebra crossings by raising driver awareness. The police decided to replace the traditional Pedestrian crossing signs with custom-captioned signs on several intersections in the city. A number of options for text plates were developed at the studio.

    ped xing
    The signs are intended to remind drivers that there are real people behind the pedestrian pictogram

    Release date: February 05 2012

    Cast:

    art director and designer
    Artemy Lebedev

    Typeface: Direct



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