Fulcrum logo

Task: to design a logo.

It’s boring to work
with urban planning documents,
but still, what would we do,
o brothers and sisters, without them?


Fulcrum is working on orders:
building apartment complexes and plazas.
Ornamenting landscapes with cattle farms
or marking out campgrounds.

fulcrum 01

Their logo, made in our studio,
looks extremely respectable:
the letter F, as if in black and white,
that everyone can see from a distance.

fulcrum 02
fulcrum 03

art director

project manager

Made in 20 days
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