Kerranova brand website
For more than twenty years now, high-quality modern porcelain stoneware for interior design has been produced under the Kerranova brand.
The studio created an elegant minimalist website with delicate animation that supports the brand’s aesthetic.
Home
Graphic banner animation that refers to the shape of the tile emphasizes the company’s specialization.
The technical characteristics of the porcelain stoneware are embedded in the interface and help to better navigate the collections: for example, textures are shown as samples of real materials — this makes it easier to imagine the material in real life.
Each format is a separate entry point into the catalog: when hovering the cursor, available designs are displayed, and when clicking, a selection of tiles with the chosen parameters opens.
Photographs of interiors using porcelain stoneware are accompanied by links to specific SKUs.
The differences between various types of coverings are clearly shown.
Advantages and features are demonstrated using the porcelain stoneware itself, without abstractions and icons.
Product card
The SKU page is minimalist and functional — it is possible to adjust size, color, and surface without reloading the page.
A large image allows you to examine the texture more closely.
All options are shown assembled — this makes it easier to assess the variability of the pattern.
The ability to select combinations helps to see combinations of different types of tiles.