• The making of the TPS Real Estate shopping center storefront installations

    Overview• Process

    Gathering initial ideas.

    tps banners process 01

    The client chooses four designs, elaborating them.

    Checking how a backlit matte film would look in real life:

    tps banners process 02

    Simulating backlight and movement of fabric on a computer:

    The storefront has to look like a window into the underwater world, although human figures at the bottom of the sea might raise some questions. Trying to use balloons to give some air to the installation but later deciding to replace them with a school of fish:

    tps banners process 04

    Simultaneously working on other storefront types. The white storefront has to look like a full room despite its shallow depth. Deciding to use the classic style with lots of decorations on the walls. Choosing the shape of the paint splash:

    tps banners process 05

    The idea of the storefront with the blinds should be easy to understand. Creating a composition with contrasting silhouettes. The red umbrella helps tie the images and the figures together:

    tps banners process 06

    Coming up with an easy way to create appearance of storefronts using prints on the back wall. Adding just a couple of 3D elements is enough to bring the installation to life:

    tps banners process 07

    Pin-up won’t work, coming up with our own vintage style:

    tps banners process 08

    Developing supporting documentation:

    tps banners process 09