Visual identity of the radio station “Energy”

“Energy” is a modern music radio station that has been operating since 2006 and offers listeners the best global hits.

Radio “Energy” charges listeners with vital energy and becomes their guide in the field of contemporary trendy music, giving everyone the opportunity to feel like a citizen of the world. For one of the most popular radio stations in Russia, a bright and dynamic identity was designed in the studio.

The large, soft and smooth letters of the logo are formed by the curves of a ribbon that is perceived as a wave of energy and symbolizes a continuous flow of sound.

The ribbon becomes the main element of the identity. It stretches across cities and continents, uniting people who love good music.

The identity conveys the current character of the radio station, retains its recognizability and attractiveness for the audience, and simply delights everyone who listens to Radio “Energy” and works for it.