Beru logistics center appearance
Beru is a marketplace jointly operated by Yandex and Sberbank. It has it’s own, completely normal, warehouse.
And we wanted to turn it into something grand!
To make sure the workers get excited by its beauty and convenience. And to make sure that this is not just a nameless warehouse, but a warehouse of Beru.
Beru has a nice name that can be easily turned into a slogan.
That’s why wayfinding also uses slogans! They tell visitors which room is behind the door or glass and make communication between employees even friendlier.There are a lot of motivating signs in the warehouse that improve mood and inspire work.
Working with space
For the convenience of employees the warehouse is divided into two sectors. The green sector is the receiving area, while the yellow sector is the packing and shipping area.
In the center are racks with goods. The area where they stand is square and painted in the color of the company’s logo.
Walls and spaces of the warehouse are decorated with a minimalist pattern that is also box themed.
Zoning continues outside.
Racks are the center of the warehouse
The warehouse has a tremendous number of racks (and will have even more). They stand in long lines and occupy several floors. Smart navigation solutions help navigate this chaos.